Celebrating National Small Business Week: How BSI Champions Small (but Mighty!) Businesses

Celebrating National Small Business Week: How BSI Champions Small (but Mighty!) Businesses

Lauren Bertucci
Account Director, Strategic Accounts

May 6, 2025 2 min Read

As we mark National Small Business Week–a tradition dating back over 60 years to honor the ingenuity, dedication, and economic impact of America’s entrepreneurs–BSI Corporate Benefits proudly joins in celebrating the essential role small businesses play in our communities and economy. Small businesses drive innovation, create jobs, and keep our markets competitive, accounting for nearly half of U.S. economic activity and two-thirds of net new private-sector jobs.

Small Business, Big Impact–And Even Bigger Needs

At BSI, we recognize that for many small businesses, a high-performing employee benefits plan isn’t just a perk–it’s a crucial strategic asset. In fact, the importance of a robust health benefits program can be even more pronounced for smaller organizations. With leaner teams, every employee is vital, and the ability to attract and retain top talent often hinges on the quality and competitiveness of the benefits offered. A well-designed plan supports not only recruitment and retention, but also the health, productivity, and satisfaction of your workforce.

You’re Not Just a Number–You’re a Partner

What sets BSI apart is our unwavering commitment to treating every client, regardless of size, with the same strategic respect and dedication. At BSI, you are never just a number. We don’t see you as “small”– we see you as unique, with specific needs and goals shaped by the number of employees you have and the industry you serve. Our approach is rooted in partnership: we act as an extension of your team, bringing the same level of expertise, advocacy, and innovation that we provide to our largest clients.

“I take great pride in building strong, responsive relationships with my clients—delivering thoughtful guidance, tailored solutions, and the same level of dedication and strategic insight that any large organization would receive.”
Lauren Bertucci, Account Director, Strategic Accounts

Filling Gaps, Fueling Growth

We understand that many small businesses operate with limited human resources capacity. That’s why the BSI team is designed to fill critical gaps–handling everything from plan design and implementation to compliance support, HRIS recommendations and employee communication. Our integrated solutions and dedicated account management mean you get the resources of a full HR department without the overhead, allowing you to focus on running and growing your business.

Strategic Advice, Lasting Results

Our team of top employee benefit experts leverages deep industry relationships and a proven track record to deliver immediate and long-term results. Whether you have 25 employees or 20,000, we bring unmatched expertise in optimizing benefits, controlling costs, and supporting your employees-achieving a 98% client retention rate and national recognition for service excellence, including a recent company-wide Net Promoter Score of 94%.

Thank You for Making a Difference

During National Small Business Week and every week, we thank you for your resilience, innovation, and the vital contributions you make to the economy and your communities. At BSI Corporate Benefits, we’re honored to stand with you-not just as your benefits consultant, but as a dedicated ally in your ongoing success.

Happy National Small Business Week!

Let’s keep building a healthier, more competitive future–together.